Design of the StartUp Product - Video - Greatmaker

The Design of the Startup series was videoed and provides a unique first-hand account from New Zealand design companies and their experiences working with StartUps.

In the quest to define value, designers and StartUps often find themselves asking the same question: What problem are we solving?

This shared understanding makes sense – design thinking and doing are actually baked into the DNA of StartUps.

VIDEO with presentation follows:

An Investor's Perspective on Design
John Oldfield
Greatmaker Capital Partners

John Oldfield

In John Oldfield’s own words: Imagine a world where New Zealand could have the equivalent of 10 more Fisher & Paykel Healthcares or the likes of Methven or Icebreaker could stay under New Zealand ownership. Imagine a place where companies like AllBirds could choose to stay locally rather than setting up in San Francisco. This ambitious mantra seems to underpin Greatmaker’s quest to invest in and mentor great local design businesses to succeed at both local and international levels. 

Members only

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Thank you to Warren & Mahoney for the venue 

DINZ Interviews

When the opportunity arises, DINZ interviews leading designers from here and overseas. These interviews seek to dig beneath the surface to address the common and uncommon challenges, problems and opportunities the design community faces.